The difference that staging can make in the price of your home.
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Do you love before and after TV shows? My wife and I certainly do. We love watching professionals take a person, old car, or home, and transform it into something wonderful and refreshing in 30 minutes of TV magic. Today I’ll take you behind the scenes to one of our listings in Mount Pleasant, which quickly went under contract, and show you the difference between the before and after.
Now, I must say the home was in no way junky, it just needed a little magic to transform it into a premier listing. There was a lot of furniture, and most of it was not positioned in an ideal way. The color schemes were dark, many family photos and diplomas were displayed throughout the home, and some areas needed to be touched up with paint.
On the exterior of the home, the mulch needed to be refreshed, some trees and bushes needed to be trimmed, the house and driveway needed to be power washed, and some exterior areas also needed to be touched up with paint.
This is very common. Some homes are in better or worse condition than others, but we rarely come across a home that doesn’t need attention before we list it.
"Investments in staging and preparation can bring in exponential returns."
When my team and I help you prep your home, you will have access to high-quality videography and photography, which will make a big difference. Also, we will take you through our process where we declutter, depersonalize, and restyle. We will help you fix deferred maintenance items, bring in movers to remove furniture that doesn’t fit, rearrange your existing furniture, and bring in new linens and place settings.
You may be asking: How much did all of this cost? For this house, it was about $4,600 for the stagers and movers, and $4,000 for the landscaping, painters, and contractors. However, I'm estimating that this $9,000 investment added $50,000 to $100,000 of value to the home. Everyone who saw the home loved the presentation and came excited to see it from the photos and videos they saw online. As I tell all of my clients, buyers buy the home twice. The first time is when they see it online and fall in love with it, and the second time is when they see it in person and confirm that it’s as great as the photos.
We work with all of our sellers, meeting them where they are with the resources that they have available. Our goal is always to maximize value and create a wonderful listing presentation. We want to help you get the most money possible at the closing table. If you have any questions about this process or want us to do it for your listing, please call or email us, we would love to hear from you!